Played a key role in rebranding Steel Dust to Steel 43, focusing on creating a refined and premium visual identity. By redesigning the packaging, we enhanced its overall aesthetic to better align with the brand's elevated positioning. The new design not only gives the product a more sophisticated and modern look but also strengthens its appeal in the marketplace, making it a more desirable choice for consumers.

SERVICES: PACKAGING DESIGN, BRANDING, POINT OF SALE, PUBLICATION

CREDITS: LATITUDE BEVERAGE/MICHAEL HESTER